Sub-Sahara Mining & Industrial Journal
AGRICULTURE

NO CHALLENGE TOO BIG – VALTRA’S N SERIES WINNER OF THE IF DESIGN AWARD 2022

The 5th generation of Valtra N Series has won the iF Design Award 2022 for best Product Design with top scores awarded from the jury. This latest design award demonstrates the N Series’ superiority in its class and continues Valtra’s tremendous success in the design competitions.

The minimum score to receive the iF DESIGN AWARD in this year was 270 points and the Valtra N Series reached a remarkable final score of 405 points. The tractor was scored against five criteria: product idea, form, function, differentiation and impact, and all made a clear impression on the jury.

The recent iF Design Award is not just an award among others. It is a tribute to how Valtra listens to its customers and integrates feedback into the design of the tractors.

NO CHALLENGE IS TOO BIG AND NO TASK IS TOO SMALL FOR THE N SERIES.

“It is truly an honour to receive the award with such high scores. Getting top points in areas like functionality, which is truly appreciated also among our customers, shows that our mission of providing the world’s best tractor experience is paying off”, says Kimmo Wihinen, Department Lead, Industrial Design & User Experience.

The iF Design Award is one of the world’s most prestigious design awards. Organized in Germany since 1953, the iF seal signifies good design, for consumers and the design community. A record number of 10,776 products and projects were registered for the iF Design Award 2022.  All submissions were evaluated, discussed and scored in the by 75 renowned international design experts.

Winning the iF Design marks the second celebration for the Valtra N Series within just a few weeks: the tractor was also recognized with the Red Dot design award in March. This goes to to show that no challenge is too big and no task is too small for the N Series.

Customers can experience the award-winning N Series in Valtra’s Showroom https://showroom.valtra.com.

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